My Copywriting Blog
Welcome to the world of a copywriter.
Whenever I have a moment or have something to say, I like to share my thoughts, musings, observations, mumblings, opinions, resources, tips and the odd rant about the use and misuse of words.

Luxury Brand Copywriting
The fine art of copywriting for luxury brands. Luxury brand copywriting is a delicate dance of blending elegance, emotion, and exclusivity. It...

Travel Copywriting
Immersive travel copywriting for travel agents, tour operators, hotels, resorts, airlines and cruises. Travel is aspirational and inspirational, so...

Sports Copywriting
Winning sports copywriting that triumphs every time. In a competitive global sports and leisure marketplace, nothing matters more than performance...

Telecoms Copywriting
Telecoms copywriting that connects Telecommunications is a crucial part of everyday life. But like other technology-dependant sectors, the telecoms...

Retail Copywriting
Retail copywriting that persuades customers, drives traffic and boosts sales. To keep up with shifting consumer appetites, less brand loyalty,...
These are just a few of the businesses and brands that have trusted me with their words.
Why Me?
There are thousands of copywriters, so why should you work with me?
My Approach
I like to keep things simple. Find out more about how I like to work.