Blog writing or blogging offers much more than you might think. It can help your business boost its SEO ranking, position you as an authority on a particular subject, engage more potential customers and drive organic traffic towards your website, boost sales, and build trust and credibility. But it’s not always as easy as it sounds. The issue for most businesses, including mine, is there are rarely enough hours in the day. You need a constant flow of ideas. You must have something interesting or useful to say. And you must publish blog posts at regular intervals.
Before you decide to have a blog article written, you need to understand that there are two types of post. The first, is around 400-500 words in length, doesn’t say much of interest and is crammed full of keywords and links to your site. The second, is around 800 words in length, engages the reader and provides useful information. This also contains keywords and links but doesn’t shove them down the reader’s throat. If you’re after the first type, I’m probably not your man. Some words are worth more than others and I believe that words should be weighed and not counted
As a blog writer, I have written blogs on a huge variety of subjects. My writing is original, researched, written specifically for a target audience, grammatically correct, informative and engaging. Each blog article is written in a consistent, recognisable tone of voice which promotes trust with your brand. I have up-to-date knowledge of search engine optimisation (SEO) and can identify relevant keyword and phrases relevant to your business, the reader and the subject which appeal to both the reader and the search engines.