Why choose me above all the other freelance copywriters out there?

Experience matters: The advantages of working with an experienced freelance copywriter.

If you’re looking for words, on paper or screen, there are many ways to get them. You could write them yourself, go to one of those freelance workhouses or experiment with AI. Alternatively, you could speak to someone who knows what they’re talking about. In copywriting, there’s no substitute for experience.

Here are just some of the reasons why you shouldn’t be talking to anyone else.

I’ve created copy for almost a thousand businesses and brands of all shapes and sizes, from start-ups to multinational corporations and across every Continent (except Antarctica).

I’ve written about products and services in every business sector and interest area imaginable, from industrial pipelines to private jets, Vicuña wool socks to diarrhoea tablets, equine yoga to cryptocurrency.

I’ve collaborated with over 100 design, marketing, branding and advertising agencies and remain the preferred copywriter for some of them. So, if the professionals regularly rely on me, shouldn’t you?

I’ve been a full-time professional copywriter since 1995. I’m not a moonlighting journalist, failed poet or frustrated novelist. Words are what pay my bills.

I understand the power of words. As well as professional copywriter, I’m also a published author, a speechwriter and a contributor to several printed and online publications

When you choose to work with me, not only are you commissioning one of the most experienced copywriters in the UK, you’re also benefiting from three decades of business know-how.

My work has taken me across the UK and around the world

I’m flexible. You can draft me into the process as and when you need to – a reliable and experienced copywriting source when you need one and no wages or retainers when you don’t.

I must be reasonably good at what I do, as over 70% of my work come through word-of-mouth, repeat business, client recommendations and agency referrals.

I’m easy to work with. I take my work but not myself very seriously, I pride myself on not being prickly, precious or precocious. No divas or creative luvvies around you.

I’m cheaper than any agency and cost less than most other professional freelance copywriters. So, you can be sure that you’re not subsidising plush offices, a swish car or a limitless expense account.

Also, unlike an agency, you won’t talk to an account manager. I answer the phone, take the brief, attend any meetings, write the copy, make the changes and send out the invoice.

I’m equally at home talking to an engineer on the shop floor or the CEO in the boardroom. All opinions are important and help to shape the story.

Where possible, I prefer to quote a fixed fee at the outset which includes unlimited revisions. So, when it comes to settling my invoice, you know exactly how much you’re going to pay.

The logos scrolling below are just some of the businesses and brands that have used my copy.